2024-12-14 00:00:00 Sementara bintang-bintang lama seperti Taylor Swift dan Beyoncé masih berkuasa, musik pop mengalami perubahan ketika Charli XCX, Sabrina Carpenter, dan Chappell Roan berhasil menerobos. Para artis mudah diakses oleh penggemar, melakukan tur dengan produktif, dan memenangkan hati pendengar dengan lirik yang penuh pengakuan.
Berita — This year brought us new albums from some of the biggest artists in the world: Ariana Grande, Dua Lipa, Beyoncé and Taylor Swift all put out music that thrilled fans.
And yet some of the most impactful pop music of 2024 came not from Tay or Bey, but from three rising pop stars whose songs took us out to the clubs (Pink Pony and otherwise) and back home to the bedroom.
They embraced romantic ugliness and cutting self-reflection â and pushed pop forward.
The year arguably belonged to Charli XCX, Chappell Roan and Sabrina Carpenter.
âPeople like Beyoncé and Taylor Swift, whoâve dominated for so long â they have a sheen and a polish to them thatâs somewhat unrelatable as a listener,â said Sam Murphy, a music curator who analyzes and dissects pop on his popular TikTok account.
âWhat people really craved this year, the TikTok generation, was to see more mess and chaos in peopleâs lives.
We wanted pop stars that we were able to see the flaws within and the charisma coming out.â The year saw Charli, a boundary-pushing yet oft-overlooked pop veteran, finally escape what the New York Times once called âpopâs middle classâ with her defiant, sweat-soaked, goopy-green opus, âBrat.â This year, Carpenter went from a supporting act on the highest-grossing tour in history to a leading lady herself, with her endearingly silly, sexy songs topping the charts.
(Hereâs where sheâd make a sex joke.) And it was the year when everyone wanted to take things H-O-T T-O G-O, dance in the Pink Pony Club and wish their exes good luck, babe.
Roanâs debut album came out over a year ago, but it rapidly grew an audience this year as she took her act on the road and won us over.
We loved this trio of stars because they werenât impenetrable like Beyoncé or as towering as Swift.
These artists were accessible to us, interacting with fans online and touring prolifically.
Their music was personal and specific, with confessional lyrics about self-hatred, unrequited love and lust.
It helps, of course, that their music is exciting and compulsively listenable, said Mike Errico, a musician and visiting assistant arts professor at New York Universityâs Clive Davis Institute of Recorded Music, who teaches songwriting.
âThe songs are great.
Theyâre great writers and vocalists, and theyâre working with great teams,â Errico said.
â But they also have something very urgent to say.â None of these women became stars overnight â theyâve been recording music since they were teenagers, steadily building an audience who jibed with their unique sound.
Their music doesnât reinvent pop.
But by adding their unique flavors to a well-trodden genre thatâs been stuck in a rut of sameness, theyâre forcing it into a looser, freer future.
âItâs been a while since thereâs been a changing of the guards for people at the top,â Murphy said.
Fans want authenticity â and these artists delivered Charli XCX belts at a Denmark music festival in July.
Joseph Okpako/WireImage/Getty Images There will always be room for artists like Swift, whoâs âetched a place in history that canât be erased,â Murphy said.
But her titanic popularity has led to some âfatigueâ among pop fans, he said.
âI think thereâs a level of polish that is really reflective of a bygone era of pop that people arenât relating to,â Murphy said.
Part of why Charli, Roan and Carpenter are so magnetic is because their music wasnât made for everyone.
They werenât the biggest pop stars in the world when they were writing their breakthrough albums, so they werenât beholden to an audience of millions.
Theyâve each cultivated a sound so specific that it canât be mistaken for anything else.
âThe ubiquitous, all-satisfying pop star has disappeared, and instead these niches are becoming bigger and bigger,â Murphy said.
âI think thatâs why it worked, that push that kept so much on that niche fanbase.
It became so big to the point that it was able to start penetrating the mainstream conversation.â Mainstream, indeed.
Some of the biggest songs of the year were made by this pop trifecta.
âEspresso,â especially, was inescapable, as Spotifyâs most-streamed song globally with over 1.6 billion plays.
âGood Luck, Babe!â also scored over one billion streams, and it was Roanâs only new single of the year.
The craving for authentic pop stars reminds Murphy of the âtransition from Instagram to TikTok, where your Instagram feed was all about being polished and showing the incredible life that you were leading, even if things were really falling apart behind the scenes.â On TikTok, meanwhile, users approach their content with inspiring candor, sharing their lives, warts and all, he said.
Charli, Roan and Carpenter take the same approach to their music.
Their respective breakout albums, âBrat,â âThe Rise and Fall of a Midwestern Princessâ and âShort nâ Sweet,â are all deeply personal, vibrant and, crucially, danceable records.
That their voices or hearts might break along the way only adds to their considerable charms.
Works from established artists who have a quality and reputation to uphold, like Grandeâs âEternal Sunshineâ or Lipaâs âRadical Optimismâ â even âCowboy Carterâ and âThe Tortured Poets Department,â which are both nominated for album of the year at the Grammys â âall just got blown out of the water by these moments that felt more exciting,â Murphy said.
Live performances going viral helped artists like Chappell become stars TikTok virality can turn a song into a hit, but itâs the art of performance that turns an artist into a star.
âI donât think what happened to Chappell this year (would have) happened without her live stage presence,â Murphy said.
Roan cut her teeth on Olivia Rodrigoâs âGutsâ tour earlier this year before joining the lineups of spring and summer musical festivals.
We watched as her star rose steadily with every performance: In April, a clip of Roan performing the bridge of âGood Luck, Babe!â dressed in sleazy latex and leather at Coachella won new fans who went back and discovered her debut album.
Four months later, at Lollapalooza, she played to the largest crowd in the festivalâs history â organizers said as many as 110,000 people mayâve been in her audience.
Chappell Roan, pictured performing in Tennessee in October, had a busy touring schedule this year.
With every tour stop, her audience grew.
Jason Kempin/Getty Images âWe were watching that growth in real time, in tandem with incredible presentations of her music live,â Murphy said.
âItâs difficult to imagine that kind of thing happening even five years ago, pre-pandemic.â Carpenterâs trajectory was similar, supporting Swift on the Eras Tour before making some festival stops on her own and releasing the smash that introduced us all to the nonsensical phrase âthat me espresso.â These artists are meeting audiences where theyâre at, which is, overwhelmingly, on TikTok.
Charli and Chappell regularly connect with their fans on the platform, candidly delivering news directly to followers in a video instead of a manager-approved statement.
They also shirk the traditional promotional model of aiming for radio play to grow their fanbases, said music writer Reanna Cruz, whoâs written for New York magazine, Rolling Stone and NPR.
Now, radio is trying to play catch-up with the young fans it used to influence.
âWeâre seeing younger artists that know how to access those hyper-online audiences more effectively have more success,â Cruz said.
Weâre living the adjustment to mega-fame with the stars, too.
Charli took a victory lap with the remix album âBrat and itâs completely different but also still brat,â on which she warped her original songs into meditations on sudden superstardom.
Roanâs public grappling with invasions of privacy sparked conversations about how much stars owe their fans.
And clips from Carpenterâs tour routinely go viral, most recently when Marcello Hernandez of âSaturday Night Liveâ stopped by, in character, as doctor-model-loverboy Domingo.
They have clear POVs that speaks to our time Over the last decade, hip-hop has reigned as the most popular genre, Cruz and Murphy said, where innovation thrived and stars were reliably discovered.
Until this year, pop, with a few exceptions, had been stuck in a rut.
The genre has been suffering from sameness throughout the back-half of the 2010s and into the 2020s, when many artists tried to appeal to all kinds of listeners without carving out their own recognizable sound.
There was still room for breakouts like Lipa, Rodrigo and Billie Eilish, plus artists that blended pop and hip-hop, like Doja Cat and SZA, but pop was overwhelmingly plagued by monotony.
Enter Charli, Roan and Carpenter.
While their sounds are clearly influenced by earlier acts â âGood Luck, Babe!â builds to a Kate Bush-style bridge; Carpenterâs latest album borrows from Shania Twain and Grande in parts; and Charli has mentioned electronic pioneers like Sophie and titans like Lou Reed and Daft Punk in âBratâ press â itâs their approach to the genre whose rules and boundaries are well-known that make them such exciting artists.
The artists make few compromises in their music.
Charliâs beats are tailor-made for the club, with lyrics vacillating between braggadocious bombast to reflections on grief and insecurity.
(âNowadays I only eat at the good restaurants, but honestly Iâm always thinkinâ âbout my weight,â she sings in âRewind.â) Roanâs campy, drag-inspired musical aesthetic has drawn more than a few comparisons to Lady Gagaâs similarly theatrical sound.
It lends itself well to songs about hooking up with and falling hard for other women â still a rarity in mainstream pop.
(âShe did it right there, out on the deck â put her canine teeth in the side of my neck,â goes the first verse of âRed Wine Supernova.â) Carpenter stuffs a dozen double entendres and innuendos into each deliriously raunchy song on âShort nâ Sweet.â And then sometimes, she drops the artifice and just says what she means: âIâm so f**king horny!â Hereâs a pop star plainly confessing and celebrating her lust, something artists like Madonna were once lambasted for.
Flirting with cheeky controversy, as with Madonna, has only boosted her profile.
Sabrina Carpenter, pictured at the MTV Video Music Awards in September, has won fans over with her retro pop sensibility and raunchy lyrics.
Christopher Polk/Billboard/Getty Images Their music isnât necessarily political, though Charli, whoâs British, famously waded into the conversation when she posted, âkamala IS bratâ shortly after the vice presidentâs candidacy in the US presidential election was announced.
But the candid, confident music these pop stars make is meaningful during this turbulent moment, Errico said.
Songs like Charliâs âI think about it all the time,â in which the avowed party girl weighs motherhood, Roanâs various queer love songs and even Carpenterâs lusty, lightweight âJuno,â take on a new gravity at a time when, in the US, bodily autonomy for women and LGBTQ people is fraught and uncertain, Errico said.
âI think theyâre sensing the clock turning back, and coming up with hooky, clever ways to say, âOver my dead body,ââ Errico said.
âTheyâre building a new army for a newly perilous time, while also having a blast.â The future of pop, Murphy says, is tipping toward honest excess.
We saw it this year with Charli transforming massive arenas into sweaty clubs, Roan painting herself with the patina of the Statue of Liberty, Carpenter enraging pearl-clutchers by striking provocative poses on tour.
None of the over-the-top flourishes would work, though, without confessional bangers that both transport and ring true.
âPeople sometimes joke that weâre living in âthe worst timeline,â but these artists are determined to throw the best party anyoneâs ever tried to shut down,â Errico said.